
Old posts, new problems: When influencers and public figures face their digital past
Why do old social media posts keep resurfacing? Learn why historical content is creating reputational risks for influencers, brands and organisations.
InsightX is an independent due diligence and reputation risk agency working with European football clubs, Formula 1 teams, international federations and global brands.
Organisations trust InsightX to help them make better decisions across sponsorships, partnerships, M&A, campaigns and influencer marketing.








We are InsightX, an independent due diligence and reputation risk agency. Our team has been delivering best-in-class analysis to global brands and clients in sport, business and the arts since 2014.

Combining a global network of researchers and investigative journalists working in more than 40 languages and on-the-ground human intelligence, no other provider goes as far as InsightX to deliver detailed, actionable intelligence and recommendations, to provide peace of mind and enable confident decision-making.

Leading companies, clubs, agencies, rights holders and institutions trust us to guide their decisions when partnering with suppliers, considering player transfers, activating sponsorships, using influencers and in mergers and acquisitions.
Daily, weekly or monthly reporting and regular alerts keep you up to date with what is being said about your subject.
Understand your partner with unrivalled due diligence reporting and analysis which goes deeper and further than any other provider.
Combining our best-in-class due diligence service and ongoing online and social media monitoring to give you the complete picture.
InsightX is a leading due diligence agency specialising in reputational research for sponsorships, partnerships and influencer campaigns. We provide background checks, media analysis and investigative reports to help brands, sports organisations and agencies make informed, confident decisions.
Our clients include Premier League football clubs, Formula 1 teams, international sports federations and global consumer brands. We also support agencies and businesses working with influencers and public figures in both the sport and non-sport sectors.
Reputational due diligence protects your brand from potential backlash, controversy or financial loss. Whether you’re signing a sponsorship deal or onboarding a brand ambassador, InsightX helps you avoid risk by identifying red flags before they become major issues.
Yes. InsightX conduct in-depth influencer and content creator background checks, including social media history, affiliations, public behaviour and identify potential reputational risks to help you partner with individuals who align with your brand values.
We combine open-source intelligence, investigative journalism and cultural insight to deliver clear, tailored reports. With coverage in over 40 countries and across multiple languages, InsightX offers fast, confidential and commercially valuable due diligence support.

Why do old social media posts keep resurfacing? Learn why historical content is creating reputational risks for influencers, brands and organisations.

Avoid costly surprises later in the process. Explore five questions that help brand and corporate affairs teams assess partnership risk earlier.

Learn how early-stage screening helps M&A teams spot risk sooner, prioritise stronger opportunities and improve deal outcomes before full due diligence begins.

Unlicensed gambling operators could be blocked from sponsoring British sports teams after the UK government announced a new consultation last week. The proposed ban is part of a wider push to tackle the illegal gambling market and strengthen consumer protection. The move could have significant implications across professional sport, particularly
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