Signing sponsorship agreements with athletes, influencers and endorsers or onboarding high-profile individuals into your organisation now carry an added layer of potential risk as a result of individuals’ higher public profiles and visibility.
One ill-advised comment during a TV appearance, a badly-worded tweet from a few years ago or inapproapriate remarks when young can suddenly surface and develop into a reputational crisis when they come to public attention.
Having your company or organisation connected to the individual involved can cause unexpected threats to your business’s reputation as a consequence, even if the negative incident did not occur on your watch or happened long before your partnership was contemplated.
Running detailed background checks on the individual before entering into an agreement and ensuring your team regularly monitors any developments are essential for a successful business connection.
InsightX‘s reports go deeper and further than those of any other provider and surface third-party misconduct and non-compliant behaviour, recommending risk mitigation strategies. The updates are rigorously checked by a team of experienced journalists and editors, and cover all areas relevant to the client.
Organisations looking to:
After the brief has been agreed, we set our global research team in motion to investigate all the subject’s details and activities:
Once the data is collected, our specialists assess:
At this point, a bespoke report is created including recommendations: